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Migrating current season ticket holders and members from their beloved existing stadium to a new home is a challenging and politically sensitive process.

Understanding supporters’ sensitivities regarding their club loyalty, often extending over decades, is vital when devising the correct migration strategy. Careful planning and coordination are required to maintain supporter loyalty while maximising new sales opportunities.

The Stadimax team has successfully helped guide and deliver sales migration for many clubs in the UK including several Premier League clubs and understands the complexities of this sales and marketing challenge. Whether you need strategy planning advice or full sales delivery, Stadimax is here to ensure a smooth and timely transition that is a commercial and political success.