Stadimax worked with Brighton Hove Albion FC to maximise their corporate sponsorships and premium seat revenue.
At the club’s home stadium, the award-winning American Express Community Stadium (winner of World’s Best Sporting Venue, 2011), Stadimax sold a number of major sponsor partnerships, including global brands Bupa and Peugeot, on long-term, six-figure contracts.
Stadimax delivered £16M of premium seat sales, exceeding the initial market research appraisal by £7,200,000. The appraisal and the sales exceeded the initial expectations of the club prior to Stadimax’s involvement.